The Wellness Clinic is an umbrella brand designed and launched by Vanessa Warren. Vanessa has been in the health and wellness industry for over 30 years and has recently undertaken a relaunch to take her into the next chapter with The Wellness Clinic.
The collaboration between Vanessa and Sam resulted in a variety of work undertaken as the brand was due for a rebirth. This included foundational brand imagery, a dedicated brand video, charismatic portraits of Vanessa and digital e-books designed and developed under the guise of Sophia Gämperle of Nourished Studio.
It was an important notion throughout the project to include a variety of plant based imagery to serve as the backbone of the brand as this correlated well with the idea of a brand rebirth. The completed brand rebirth served as a great foundational stepping stone for Vanessa to step further into the world of bariatric expertise.
Brand Identity.
Foundational.
Horizontal.
Vertical.
A variety of educational assets were designed to support the brand rebirth. These were designed by Sophia Gämperle of Nourished Studio with the intention to educate and guide the audience as the rebirth took place.
Given the older demographic of Vanessa's clientele, it was important to curate this information in an easily digestible manner without overwhelming the audience.
